The History of Phyto Hair Care Products

The History of Phyto Hair Care Products

Phyto The Brand

PHYTO Was Born from One Man’s Vision: Patrick Alès


The story of two passions: Hair and plants

PHYTO was conceived by celebrity hairdresser Patrick Alès, long before the emergence of environmental awareness and botanical hair care trends. It all started when Patrick Alès was a salon apprentice in Paris during the 1950’s. He noticed that chemically-laden products were taking a serious toll on the hands of the hairdresser’s and the hair of their clientele. The first seeds of his idea for a much gentler, less harmful range of hair products were quietly sown.

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